As promised, warts and all, here is a copy of my rejection email. Fair to say not a great feeling. Message to self, keep on trying 🙂
I share it here to give others a chance to both comment, please do as you see nothing to concrete indicate why, not helpful to be able to look for possible improvements, new directions. Also to give some solidarity to those with similar experiences.
WE HATE HAVING TO SAY ‘NO’
Thanks so much for getting in touch with us. While we can see that there’s real potential in your products, we don’t feel they’re right for notonthehighstreet.com at this time.
We’re huge advocates of creative businesses, and wish we could say yes to all of the talented people – like you – who approach us. But after eight years of learning what our customers like (and have a longing for),
This can be hard to define, which is why we don’t have hard-and-fast criteria (or are able to offer you any concrete feedback). Nor would we dream of making suggestions that could see you change products which are – more often than not – a creative labour of love. What we can do, though, is wish you and your business every success for the future.
Thanks once more for your interest in notonthehighstreet.com.
As you see, not signed so no one you can talk to discuss. Work it out for yourself is the hidden message, whilst keeping the door open in case you get good in future.
It is a real frustration to me that, as so many things in life, the apparent need to be ‘nice’ rather than kind and constructive by telling a truth. A truth that, in the long run is so much easier to reconcile, than the tantalising glimpses; ‘we’re only able to usher in new products that we know for certain have that crucial appeal.’ That certain critical appeal???? Give us a clue as to; ‘While we can see that there’s real potential in your products, we don’t feel they’re right for notonthehighstreet.com at this time’.
Back to the doldrums of navel gazing as to the next direction to take. As always, please do comment, looking for possible reasons, lets have an open debate. I have broad shoulders, figuratively speaking, give me both barrels, please do. I am not truth adverse I just have a challenge finding and being presented with it. How many of us are fortunate enough to get by to the best of our potential without the thoughtfulness, kindness and directed effort of constructive criticism. I very much welcome yours, ‘warts and all’ 😉
Very many thanks in advance.